Pre-Orders are NOW OPEN for our next Miniland shipments. If you are thinking of getting one of these little sweethearts for Christmas this year, we suggest ordering today. Stock is limited due to Covid-19, with the final shipment for 2020 landing in Australia in September.
Maternity and baby clothing For Lovers of Gorgeous Things
Welcome to Elle J, the home of beautiful maternity wear, baby and kids fashion and gifts. Classic styles, quality products and personalised service.
At Elle J, we know life is busy so we are all about helping you create special memories through the perfect gift for that special new arrival,
or a beautiful outfit for those special occasions like baby showers, birthdays, Baptisms, family photos or weddings.
Shop with us online today or visit us in store at our Townsville boutique.
Shop Our Best Sellers for Little Ones
Looking for an special gift for a new baby? Shop our Best Sellers for gifts that are guaranteed to be loved
Free standard shipping for all orders over $150.
Free click + Collect
Click and Collect direct from our Townsville Warehouse
Have a question
Don't shop alone. Call, email or visit us in-store.
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Elle J Maternity and Baby Boutique Townsville
Based in Townsville, North Queensland, Elle J is the maternity and baby shop you go to when you are looking for that special new baby gift or that gorgeous maternity dress to wear to your baby shower.
Founded by Townsville local and mum of 2, Leia Williams, Elle J is known to be the place to shop for a beautiful range of baby and kids products, maternity fashion and gifts.
When you shop with Elle J, you know you are buying quality brands and supporting a local Australian based business.