At Elle J, we are all about sharing a mother's journey and feel grateful and honoured that our customers choose us and our gorgeous products to be a part of their special moments.

We are even more humbled when we receive emails, notes, 5 star reviews and tags on social media from our customers enjoying the items they have purchased or thanking us for our service.

So THANK-YOU to all our customers who have been with us since the start back in 2009 and a big welcome to our new customers.  We look forward to sharing your journey and continuing to bring you amazing and gorgeous products for mums and their little ones.


Thank-you so much! :) I am absolutely in love with my new nappy bag.  Thank-you so much!! :) :) :).   C.Ward


Today I recieved the most amazing customer service I have ever had from the ladies in this store. I did not want to leave. Thank you again for all your help. 2.5 hours I was in Elle J for and the lady attending to me (Andrea) did not leave me the entire time. She was honest, understanding and genuine. I was looking for 4 outfits for totally different occasions and she managed to find me everything I needed and I loved them all. I can't wait for my bub to arrive so I can go back and shop up a storm. Wonderful experience. Thank you again.  M.Holmes


Amazing service!, after receiving terrible service at another local store - to go to Elle J it was a absolute pleasure to go in.  B.Long


Yesterday I visited and wished I didn't have to leave so soon... Found the most perfect and individual gifts. Definitely Townsville's best 
So friendly and affordable. I really love being able to give gifts that are unique and memorable!!! Thank you x  C.Morrison


ElleJ is a great place to shop, great service, affordable quality clothing and offers other specialty things. I got the perfect outfit for my sons photo shoot thank you. Highly recommend shopping here.  B.Davis


Absolutely adorable stock and the girls are so friendly and helpful. If you are expecting, going to a baby shower or have little ones I can't recommend Elle J enough x  R.Case


An amazing store with amazing products. One of the only local stores in town that sell handmade babies/ kids clothes. Cannot recommend Leia and her team enough! ??  TS. Little


Great shop, beautiful products and wonderful service. I'm a first time expectant mother and the lady was so so helpful with all my baby questions! Not to mention some great furniture! :) :) C.Owens